LUXURY WEDDING BUSINESS COACH
Business Mentoring for The Wedding Industry
BOOK BIG-SPENDING CLIENTS
WITHOUT THE BS
coaching course
A 12-month mentorship built around a simple, clear, and proven marketing + sales roadmap to a Multi-six-figure wedding business.
Why settle for average when you could be booking:
€46,000 record months
£12k+ weddings, week after week
5x your income year-on-year
Dream calendars filled years in advance
My students are living proof: from photographers going from 0 enquiries to fully booked, to florists 5x’ing their revenue, to cake designers breaking into £1.5k+ bookings for the first time.
Now it’s your turn.
THEY CHOSE ME AS THEIR WEDDING BUSINESS COACH
HERE’S WHAT THEY HAD TO SAY…..
From Cecilia @amiawedding
KIND WORDS
From Ashley @ashleyjayne_photography
KIND WORDS
From Gemma @the.wedding.nanny
KIND WORDS
From Hannah @thewillowtreebakery
KIND WORDS
From Esme @thehoneyseekerfloraldesign
KIND WORDS
From Amy @amycarlileflowers
Up until this point it’s been fairly easy for you to book average weddings EVERY year
You’ve built up a name for yourself in your local area and you get a lot of work through word-of-mouth referrals. These are ‘OK’ weddings with average budgets, but they are not the kind that are going to set your portfolio on fire.
You’ve built up your wedding professional expertise and are now looking to expand your client base. You want to serve more affluent areas where couples have more money to spend and more extravagant visions for their wedding.
You want to become known as an industry leader, not just in your local area but beyond.
you DON’T KNOW HOW TO SUCCESSFULLY market OR sELL
The problem is, that you never learnt the fundamentals of marketing and sales to get to where you are today. So now when you try to expand, you don’t really know what you’re doing. You don’t know your unique value and as a result, you’re finding it difficult to relay this to your dream couples. You’ve never followed a sales process which means you are winging it every time you speak to a potential couple you’d absolutely love to work with.
Nothing has ever really had a proper strategy behind it, because things were easier. You charged less for your wedding services, you had local support and fewer wedding competitors.
now the stakes are higher
But now the stakes are higher, the competition is more talented, nobody knows who you are in the new market you want to serve and the affluent couples/wedding planners you want to work with know exactly what they want and who they want. This means you’ve got to be much more intentional about everything you do and say. You can’t just wing it on your sales calls and you can’t just throw together a few posts and wait for the inbound leads. You need to think strategically and you need to be intentional and that’s what I will teach you.
If you’re feeling stuck in your wedding business
If this sounds like you and you’re feeling stuck in your wedding business. You’re doing ok but it’s not where you want your wedding business to be with the couples you want to serve. It sounds like it’s time to join my 6-month wedding business coaching course where I will coach you on what you need to know to build a leading luxury wedding brand, attract your dream clients and hit your revenue goals. Charge more, work less and build relationships with people you genuinely enjoy working with.
BOOK A CALL SO I CAN SHOW YOU WHAT TO EXPECT ON THE wedding business coaching COURSE
MY COACHING STUDENTS BREAK RECORDS
+131% revenue growth and €9,000 highest fee to date (@amiawedding)
€46,000 record month with new €10k minimum spend, €32k single booking (@bellabotanica)
From 0 enquiries to fully booked 2026 calendar in just months (@ashleyjayne_photography)
Consistently booking £12k+ weddings, 2 per week (@therocketscollective) his avg before was £6k per booking.
5x income year-on-year (@honeyseekerfloraldesign)
+60% average spend — now selling £1k+ cakes like Pret sandwiches + first £1.5k cake booked (@thewillowtreebakery)
3 ideal cake bookings in 2 days (@littlepeonycakes)
Biggest décor booking: £3,800 (@innocent_chaos)
Highest-ever videography package booked (@kevmeenanfilms)
Biggest floral booking for 2026 secured (Amy Carlile Flowers).
A proven strategy to get affluent couples
-
Customised
A customised marketing and sales strategy to get affluent couples interested in what you have to offer and to actually get them to buy. No fluff, all actionable tasks to ensure you make as much money as possible during your 6 months on the wedding business coaching course.
-
Stand out
As your 1 to 1 coach I will help you rediscover your soulful purpose and your unique value. Setting you apart from your competitors. I will help to create your distinctive brand narrative and ensure it resonates with the premium-paying couples you're destined to work with.
-
A proven framwork
As your wedding industry business mentor, I teach you my proven step-by-step Instagram strategy with content plans, frameworks and scripts to make sure your Instagram is a selling machine, not a time waster.
-
Get the sale
I will teach you how to sell in my wedding business coaching course. Because when you want more money from customers, you need to understand that you're competing against other vendors who are just as good as you if not better. You can no longer wing it on sales calls. You need to know the subtle and tiny nuances which edge you over your competition and get them to say yes to you and NO to the competition.
-
seo from an expert
Oh and did I mention I was a marketing manager for 6 years where I built up the entire marketing function from scratch through SEO alone and they now attract multi-million companies in the UK and overseas? As your wedding business coach, I can teach you that too.
-
1:1 coaching
I have also made sure every element of the coaching programme no matter which level you choose is very personal and you get 1 to 1 coaching and me as your wedding business mentor no matter which level of coaching you choose. For example, everyone gets at least a 60-minute onboarding call. And everyone, no matter which package gets 1 to 1 chat support via Facebook Messenger Mon-Friday so you can voice note me all day long if you wish.
A no-loss guarantee
I guarantee that if you follow the steps I tell you to in the course and you don’t make your investment back, I will keep working with you for free until you do because I know that my wedding business growth strategy works.
What’s inside tla wedding business coaching course
12 months of access to 1 to 1 coaching from me and my ‘BOOK BIG-SPENDING CLIENTS WITHOUT THE BS’ profit-generating STRATEGY.
Most “marketing coaches” will give you surface-level advice and leave you to figure out the rest. I don’t.
I bring three things to the table that completely change your results:
I’m a professional brand strategist — so we’ll nail your positioning and make sure your brand stands out at the top end of the wedding market.
I’m a professional copywriter — which means I don’t just teach you what to say, I personally audit your proposals, brochures, captions, and website copy so your words actually convert.
I’ve been a marketing manager for 6 years, where I singlehandedly built and ran the entire marketing function — so I know how to design and implement a strategy that works in the real world, not just on paper.
That’s why a huge part of this mentorship is me rolling up my sleeves and auditing your brand, copy, and messaging line by line — because that’s where most coaches stop, and it’s the piece that makes all the difference when you’re trying to book high-spending clients.
PLATINUM PACKAGE 1:1 Group Hybrid- The most popular seller
Personal Coaching Roadmap – we map out your business goals and align them to the phased strategy so you always know your next step.
60-Minute Private Onboarding Call – recorded so you can revisit the plan anytime.
Unlimited Copy & Messaging Audits – I review your proposals, brochures, emails, captions, and website copy to make sure your brand positioning and sales messaging actually convert.
Luxury Instagram Training with Sarah Shuttle – an exclusive video session from one of the industry’s leading luxury brand designers, showing you what to include (and what to avoid) on Instagram to position yourself at the top end of the market.
1:1 Messenger Support (Mon–Fri) – direct access to me for daily feedback, guidance, and accountability.
Unlimited Marketing Audits & Chat Support – every single element you create is reviewed so you’re never left second-guessing.
Strategic Curriculum Access – a step-by-step training library of videos, worksheets, and scripts that form the exact phased strategy I use. This isn’t a “dip in and out” course — it’s a system to follow in order, with me checking everything along the way.
Weekly Group Coaching Call (90 minutes) – live every Friday, recorded for you to rewatch.
Cheat Sheets, Frameworks & Scripts – proven templates for proposals, sales calls, content, and messaging so you’re never starting from scratch.
Complete Marketing & Sales Funnel Strategy – from brand positioning and audience attraction to nurture, conversion, and follow-up — we cover the entire journey and implement it together.
Money-Back Guarantee – if you don’t make your investment back after implementing my strategy as instructed, I’ll work with you free until you do.
DIAMOND PACKAGE Includes everything in the Platinum Package, plus:
Bi-Weekly Private Coaching Calls – two 45-minute 1:1 sessions with me each month, where we dive deep into your business challenges, refine your positioning, and make real-time strategic decisions.
Dedicated Brand Strategy Session – a separate call where we unpack your brand values, positioning, and client journey. From this, I personally create your complete Brand Strategy Document — giving you a clear, high-level foundation you can build every decision on.
Roadmap Refinement Every 2 Weeks – instead of a static plan, your Coaching Roadmap evolves with you. We update it together every two weeks to make sure your goals, actions, and results are always aligned.
Hands-On Strategic Development – I don’t just audit your work; I actively develop your strategy alongside you, ensuring every move is sharp, intentional, and positioned for the luxury market.
I know it can be daunting purchasing a wedding business coaching course and you need to trust your wedding business coach or mentor beyond belief. Please feel free to contact any of my previous clients and ask them about their experience with me.
WHAT PEOPLE ARE SAYING
WHAT PEOPLE ARE SAYING
IT’S TIME TO BOOK DREAM couples ON REPEAT
If there’s one thing we don’t have an unlimited supply of, it’s time!
How much more time are you going to waste cobbling together strategies, working with generalists who don’t specialise in the luxury wedding industry and NOT booking your dream couples?
I WILL help you double your revenue, but only if you’ll let me!
